|
By: John Colanzi
So many new marketers come online, and so few succeed.
Maybe part of it has to do with some of the mantras we
have repeated over and over.
One of those mantras is back end sales.
I don't think the high failure rate of new online
businesses is due to lack of back end sales. The real
problem is they aren't making sales period.
I'm guilty myself. I tell new marketers to diversify,
start a newsletter, and work on getting those back-
end sales.
Well I've been wrong.
The first thing any new marketer should be focusing on
is making a sale. The old adage is still true, "Even
the journey of 1,000 miles, begins with the first
step."
Find a good product and start making a few sales.
Once you've made a few sales, then you can add another
product.
Start building your customer list.
Start focusing on making sales. Let your business build
itself one sale at a time.
Make some walk around money.
Build your confidence.
Build your cathedral one brick at a time.
Forget playing leap frog and skipping steps. The first
sale is the hardest.
Get that first sale under your belt and you're ready
for bear.
Build your business at your pace.
It's your journey.
As the Taoist proverb says, "The journey is the
reward."
Start you trek today.
About the Author
John publishes the "Street Smart Marketing" newsletter.
To subscribe mailto:streetsmart@rapidreply.net
If you'd like to see how John uses this strategy to
make money visit: http://johncolanzi.com
Return to
Index
Steps For
Online Success
Product
Hosting
Content
Optimize
Traffic
Sales
Make Money
|
